Throwback Thursday: SWV – “I’m So Into You”

Throwback Thursday: SWV – “I’m So Into You”

The ’90s were all about big vocals, and while the first names that come to mind are Whitney and Mariah, there was a plethora of other insanely talented vocalists, including the ladies of SWV. They had some major hits in the early ’90s, but unfortunately, fizzled out towards the end of the decade despite putting out quality music — “Can We” and “Someone” are still my shit.

Released in December 1992, “I’m So Into You” was the second single from the group’s debut album, It’s About Time. Written and produced by Brian Alexander Morgan, the track is a bouncy up-tempo about taking another woman’s man. While creating the song, Morgan was attempting to break away from the New Jack Swing sound that dominated the airwaves at that time, but in retrospect, the song sounds derivative of that very style (which is by no means a bad thing).

Peaking at No. 6 on the Billboard Hot 100, “I’m So Into You” was the group’s first top 10 hit. And like every true classic, its appeal is evergreen. Treat yourself.

No Comments

Post A Comment